Design Leader - How may I help you? ex. Frog Design, McKinsey, PwC, McGraw-Hill, Amazon
Oakland, California, United States of America
Design Leader - How may I help you? ex. Frog Design, McKinsey, PwC, McGraw-Hill, Amazon
Oakland, California, United States of America
Work history
San José State University
California College of the Arts
informd
MPQ Design
Safe Kids AI
PwC
McKinsey & Company
Declara
OpenPeak
frog
frog Design
AUG 2025 - PRESENT · 1 year
Adjunct Professor
AUG 2025 - PRESENT · 1 year
• Developed and delivered an engaging curriculum for a graduate-level Design Research course, fostering critical thinking. • Guided students from diverse backgrounds in achieving their academic goals in Experience Design. • Utilized innovative teaching methods and real-world case studies to enhance learning outcomes.
JAN 2025 - PRESENT · 1.6 years
Adjunct Professor
JAN 2025 - PRESENT · 1.6 years
Teaching undergraduate classes in the Interaction Design department. Incorporating traditional design skills with AI as it evolves. Updating curricula. Participating in student development. Mentoring several students.
DEC 2023 - PRESENT · 2.7 years
Design Advisor
DEC 2023 - PRESENT · 2.7 years
Informd is a collective of experienced researchers, designers, and strategic thinkers. We help inform future innovation and life-centered experiences. Informd's goals align with my imperative to focus on mission-driven work. Design is a problem-solving discipline, and humanity faces many problems.
JAN 2023 - PRESENT · 3.6 years
Independent Design / Design Leadership
JAN 2023 - PRESENT · 3.6 years
Versatile Design Leader working strategically and tactically across Brand, User Experience, and User Research. With a focus on innovation, transformation, and product development, I’ve delivered B2B, B2C, and E2E experiences across numerous domains, including technology, insurance, and heavy industry. Moving forward, my focus is on empathy and inclusion. Currently consulting with clients, including several AI startups and Checkbook.io
DEC 2021 - JAN 2023 · 1.2 years
Chief Design Officer
DEC 2021 - JAN 2023 · 1.2 years
We developed cutting-edge software leveraging AI to analyze children’s online interactions and provide real-time nudges to keep them on task and safe. This innovative platform still employs our proprietary framework based on well-researched mental health principles to foster curiosity and teachable moments. My role spanned both strategic vision and tactical execution, encompassing: Design Leadership: Directed all brand initiatives, led user research, designed all products, and informed product strategy. User-Centered Innovation: Created a comprehensive design system to ensure a seamless and impactful user experience. Cross-Functional Impact: Delivered compelling sales and marketing materials, driving engagement across social media.
JAN 2020 - DEC 2021 · 2 years
Managing Director - Inclusive Design and Accessibility
JAN 2021 - DEC 2021 · 1 year
Headed up design for Digital Labs building B2B software, driving product design innovation and championing the introduction of Inclusive Design across the firm. By embedding accessibility principles into our design processes, we created a more equitable user experience, setting a new standard for product excellence. Design Leadership and Strategic Impact: Directed product design and set the strategic vision for commercial offerings, ensuring alignment with business goals and user needs. Inclusive Design Advocacy: Established an inclusive design framework that prioritized accessibility, influencing both the design approach and application across the firm’s products and services. Community Building and Team Development: Built and scaled a firm-wide design community of hundreds, fostering collaboration and knowledge sharing. Led efforts in hiring, managing, coaching, mentoring, and evaluations
Managing Director - Head of Design PWC Labs
JAN 2020 - JAN 2021 · 1.1 years
JAN 2015 - JAN 2020 · 5.1 years
Associate Partner - Head Of Design - New Ventures
JUL 2017 - JAN 2020 · 2.6 years
Led the establishment of Design Operations for our team, driving critical functions such as hiring, professional development, and performance reviews. This foundational work supported the rapid growth of our design organization, scaling from a small team to an impressive 400 designers worldwide in just three years, all while serving Fortune 50 clients globally. Subsequently promoted to Head of Design, building and nurturing a team of designers within a globally distributed, cross-functional group delivering consultant applications. I developed McKinsey’s Design System, playing a pivotal role in shaping the firm’s global brand redesign, and delivered innovative digital products. Leadership and Operations: Spearheaded global team leadership, established best practices, managed budgeting, and optimized hiring and onboarding processes. Client Impact: Drove multiple digital transformations across industries, including the launch of a B2C financial product that generated $2 billion in revenue within its first two years. Global Influence: Advocated for design excellence across McKinsey, contributing to client proposals, delivering high-impact solutions, and teaching design to teams globally.
Associate Partner - Design
DEC 2015 - JUL 2017 · 1.7 years
Design Director
JAN 2015 - JAN 2016 · 1.1 years
APR 2013 - DEC 2014 · 1.8 years
Senior Director of User Experience
APR 2013 - DEC 2014 · 1.8 years
At Declara, I was one of the first employees, playing a key role in scaling the company from just 7 to 120 people. I built and led a talented design team of six, driving the creation of multiple iterations of B2B web and mobile applications. My team conducted in-depth user research to shape product direction and crafted a cohesive brand identity for both the company and its products, ensuring a seamless and impactful user experience.
JAN 2010 - APR 2013 · 3.3 years
Director of User Experience
JAN 2010 - APR 2013 · 3.3 years
At OpenPeak, I led a cross-functional team encompassing UX and Industrial Design to develop and launch the Cisco Cius—the pioneering 7-inch Android-based enterprise tablet. Under my leadership, our team consistently delivered the product on schedule, first for Cisco and later for AT&T, ensuring a seamless and innovative user experience.
DEC 2006 - JAN 2010 · 3.2 years
Associate Creative Director
DEC 2006 - JAN 2010 · 3.2 years
I spent five years at frog executing a range of design work - both tactical and strategic. I managed a team of 10, held various studio leadership roles, and was involved in resource allocation and planning. In addition, I was directly involved with writing proposals, sales, account management, reviews, and hiring. - Team and studio leadership, including building the Palo Alto office from 2 to 20 designers - Led numerous client projects across various verticals and domains from consumer to B2B - Worked with both digital, physical, and service projects - Contributed thought leadership by creating articles and videos for Design Mind, our printed and digital magazine - Worked for clients including Disney, LG, HP, Roche, and numerous others.
JAN 2005 - DEC 2006 · 2 years
Principal Designer
JUL 2006 - DEC 2006 · 6 months
Design, Interaction Design, Management
Senior Design Analyst
JAN 2005 - JUL 2006 · 1.6 years
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