Market Development Specialist
Boston, MA
Market Development Specialist
Boston, MA
Work history
Wilson Language Training
Unlearn.AI
think-cell Software
Pearson Education
Foxborough Regional Charter School
DEC 2024 - JUN 2025 · 7 months
Market Development Specialist
DEC 2024 - JUN 2025 · 7 months
Established and led the company's first market development function, creating a structured feedback loop between 150+ customers across 120+ schools and internal teams to drive product improvements and inform strategic decisions. Led customer focus groups and content reviews to gather actionable insights, ensure market alignment, and drive adoption for a new product launch. Planned and executed the company's first-ever customer summit, achieving 100% attendee satisfaction while seeding business and strengthening key customer relationships.
MAR 2023 - SEP 2024 · 1.6 years
Lead, Data Strategy & Partnerships
MAR 2023 - SEP 2024 · 1.6 years
Led a team of three in data strategy and partnerships, securing over 1M patient records across 35 disease areas, elevating AI model capabilities. Coordinated with commercial and tech teams to fulfill complex data needs. Cultivated strategic alliances with key organizations, such as Vivli and CEO Roundtable on Cancer, enhancing Unlearn's industry presence and expanding data assets.
JUL 2018 - MAR 2023 · 4.8 years
Director, Strategic Partnerships
JUL 2018 - MAR 2023 · 4.8 years
Led academic partnership strategy, boosting think-cell usage by 150%. Established 54 university partnerships, enhancing think-cell's presence at business schools. Developed certification exam with LinkedIn credential, increasing recognition. Collaborated with faculty to integrate think-cell into curriculum at top institutions, including creating course material assigned at top business schools. Pioneered a student ambassador initiative, fostering brand advocacy. Developed strategic insights for program growth, presenting actionable plans to C-suite. Led dynamic workshops for diverse academic audiences, enhancing product understanding and usage through interactive sessions.
JUN 2009 - JUL 2018 · 9.2 years
Senior Portfolio Manager
JAN 2014 - JUL 2018 · 4.6 years
Led $25M portfolio strategy, boosting digital registrations by 85% in three years. Managed product lifecycle, enhancing market reach through innovative product launches. Negotiated complex author contracts for new and existing products and franchises. Analyzed market trends, driving product development aligned with educational needs. Led cross-functional teams to streamline digital product launches, fostering collaboration and ensuring timely delivery across departments. Optimized portfolio P&L, achieving significant cost reductions and enhancing profitability.
Sales Representative
AUG 2011 - JAN 2014 · 2.5 years
Managed $3M sales territory of eight colleges and universities. 2012 Top Performer - Top 10% of National Sales Force. Achieved 14% sales increase in fiscal year 2012. Achieved 135% of 2013 technology product registration goal. Recruited new reviewers, supplement authors and faculty advocates. Cultivated strategic partnerships with educational institutions, driving significant product adoption and enhancing institutional engagement. Coordinated with cross-functional teams to deliver tailored content solutions, fostering strong client relationships and exceeding customer expectations.
Project Manager
MAR 2010 - AUG 2011 · 1.5 years
Managed 40+ titles from planning to production, ensuring timely delivery and quality. Presented technology at conferences, enhancing customer engagement and interest. Collaborated with authors to maintain schedules and negotiate royalties. Coordinated with vendors to ensure timely content creation and publication. Developed budgets and sales forecasts for upcoming book projects. Enhanced project accuracy through meticulous attention to detail, ensuring high-quality deliverables and maintaining strict adherence to timelines.
Editorial Assistant
JUN 2009 - MAR 2010 · 10 months
Coordinated textbook reviews, leading to efficient processes and improved feedback collection. Supported authors and sales teams, ensuring seamless collaboration and project success. Streamlined editorial processes by introducing innovative tools, enhancing team efficiency and improving project delivery timelines.
AUG 2007 - JUN 2008 · 11 months
Spanish Teacher
AUG 2007 - JUN 2008 · 11 months
Developed curriculum aligned with state standards, enhancing student engagement and learning outcomes. Delivered daily Spanish lessons to grades 1-5, improving language skills through interactive methods. Organized student showcases, boosting parental involvement and community connection with the school.
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